Illustrating Donor Impact

Most donors don't make a subsequent gift because they don't know what difference their first gift made for the clients you serve. Tell them... or better yet show them. This simple addition to your donor communication can increase your retention rate, allowing you to raise more money.

Most donors don't make a subsequent gift because they don't know what difference their first gift made for the clients you serve. Tell them… or better yet show them. This simple addition to your donor communication can increase your retention rate, allowing you to raise more money.