Fundraising Planning and Implementation
Fundraising Resources & Classes
Check out our #FundraisingFriday videos, blog posts, classes and downloadable resources.
Fundraising Planning and Implementation Services
The first step in any fund development program – like for the organization as a whole – is to develop a plan to raise the money you need to make your ideas happen.
Fundraising strategies and ideas are never-ending; we help you determine which strategies will work best for you.
Wastyn & Associates reviews your current fundraising capacity and plans and, based on our years of experience, human motivation research and fundraising leading practices, develops an assessment and a plan to help you maximize your resources.
+ Fundraising Planning
A fundraising plan reviews key areas of fundraising success, such as:
- the composition of your board of directors and other volunteers
- your current database of clients and donors for their fundraising potential
- your outreach to the corporate, foundation, and government funding communities
- your marketing materials and perception by the community
Based on these data, we develop a plan to help you expand your existing donor pool and maximize the potential of your current donor pool.
+ ANNUAL FUND LETTERS
Direct mail is not dead; you need an annual fund letter campaign as part of your overall fundraising strategy. Wastyn & Associates partners with Heather White Design to plan, write, design and mail your annual fund letters so you can spend your time meeting with and developing relationships with major donors.
+ EMAIL STRATEGY AND MANAGEMENT
Email solicitations have become an inceasingly important aspect of a comprehensive fundraising program. Let Wastyn & Associates partners with Heather White Design to plan, write, design and send your email solicitations, saving you time while you raise more money.
+ Online Giving Strategy
Is online giving for you? It depends. Let Wastyn & Associates figure out if online giving will help you raise more money. Then, working with Heather White Design, we can plan, design, and implement your online giving plan. You just count the money as it comes in!
+ SOCIAL MEDIA STRATEGY
Social media helps drive people to your website and other giving platforms while connecting them to your organization. A robust social media strategy requires a consistent message that fits your brand and goals. Working with Heather White Design, Wastyn & Associates can help you develop and implement a social media strategy to get you noticed and engage prospective donors.
+ Donor Stewardship
The number one reason donors don't give after a first gift? They don't know what a difference their first gift made for you and your organization. Let Wastyn & Associates plan and implement a donor stewardship plan that shows your donors what a difference their gifts made for your clients.
+ Printing and Mailing Coordination
As part of a fundraising plan, Wastyn & Associates can coordinate the printing and mailing of your annual fund appeal or stewardship piece.
“Linda Wastyn has been a huge resource for MidCoast Fine Arts. It has been a pleasure to work with her and feel confident when she's completing grant work for MidCoast that it will be through, timely, and accurate.”
- MidCoast Fine Arts
“Working with Linda and Wastyn & Associates staff has been a fantastic experience. We appreciate their expertise and guidance, and we are very pleased with Linda’s grant writing services. She is thorough and keeps everyone focused, on task, and on time. Their team is an important part of our success!”
Liz Dierolf, Director of Advancement Communication & Stewardship
“There is simply no way we would’ve grown so well and so effectively without the help of Linda and Wastyn Associates. She consistently gives generously of her time, expertise, and resources whenever we need help with grants, understanding fundraising concepts, board development and/or organizational dynamics – and frequently all of these at once!”
Regina Haddock, Founder and Executive Director, Dress for Success Quad Cities
Linda has vast knowledge of nonprofit operations coupled with real world experience. She provided Spring Forward with a solid framework to help us reach our program, fundraising and other key objectives. She did this in a manner that minimized guess work, building on extensive community feedback and board strategic work sessions. The end result is a well thought through strategic plan.
- Dan McNeil, Executive Director, Spring Forward
“Wastyn & Associates helped RME refocus on our mission and expand our donor base with a comprehensive strategic plan. Their fundraising expertise was invaluable.”
- Alex Burkamper, River Music Experience
"Wastyn and Associates has given One Eighty the opportunity to not only increase revenue but more importantly given us a platform we didn't have before. Not only has she helped us achieve the financial stability to take those steps, but also the Strategic and Fundraising Plan to sustain our growth.”
- Rusty Boruff, Founder and Executive Director, One Eighty
“Thanks to Wastyn & Associates, Iowa Women Lead Change has its first comprehensive development plan, board members trained on the basics of major gifts philanthropy and an approach to grant making. Linda's understanding of her business and its nuances is a tremendous asset that IWLC is fortunate to have at our disposal.”
- Iowa Women Lead Change, Cedar Rapids, IA